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GARDEN TALES
The Vision
To help people re-discover the joy of real taste, and authentic, natural flavors.
Brand Keywords
Pure | Elegant | Traditional | Natural
Brand Values
Quality over quantity
Conscious
Genuine
Community
Meaningful Relationships
Supporting small producers
pure ingredients
For this project I collaborated with an amazing Greek business to create a brochure for their authentic line of fruit preserves. They use only local producers and processing is done all by hand in small batches. They are brining back the tradition of using simple, natural ingredients to celebrate the flavors of each season. They also share the whole journey of their products from garden to table. I could not have found a better business to collaborate with.
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The idea behind the design was to create something clean and simple looking to go along with with idea of using simple ingredients grown pure and simple. Their branding is beautifully done with hand sketches of the fruit they use in their products with lended an elegant yet earthy feel to the brochure. I designed the brochure in both English and Greek which was amazing to get a taste of another culture.
excellent service and on time delivery. you are the best, we will work again with your entity really soon!
-Katherine Kapselidaki
Garden Tales seasonal preserves